Affiliate Disclosure
Transparency about how we earn money.
The short version: We earn commissions for purchases made through links on this site. This does not affect our recommendations or the prices you pay. We only recommend retailers and products we'd buy ourselves.
How BulkAmmoFinder Makes Money
BulkAmmoFinder is a free resource. We earn money through affiliate commissions — when you click on a link to a retailer on our site and make a purchase, we may receive a small percentage of that sale as a commission. This is a standard practice across the internet and is how we keep the site running.
The price you pay is exactly the same whether you use our affiliate link or go directly to the retailer. Our commission comes from the retailer, not from you.
What Is an Affiliate Link?
An affiliate link is a special URL that contains a tracking code identifying BulkAmmoFinder as the source of the referral. When you click one of these links and make a purchase, the retailer knows we sent you and pays us a commission for the referral. The tracking is done through cookies placed by the affiliate network or retailer.
Our Affiliate Partners
BulkAmmoFinder participates in the following affiliate programs and networks:
- AvantLink — An affiliate network hosting programs from multiple firearms retailers including Palmetto State Armory, Brownells, Primary Arms, SIG Sauer, Target Sports USA, and others.
- LuckyReferrals.com — Lucky Gunner's direct affiliate program.
- Refersion — Hosting the AmmoSquared affiliate program.
- Additional retailer-specific programs may be added over time. This page will be updated accordingly.
How This Affects Our Content
It doesn't. Our product recommendations, retailer reviews, and pricing analysis are based on research, real-world data, and our genuine assessment of value. We do not let commission rates influence which products or retailers we recommend. If a retailer with a lower commission rate offers a better deal for the buyer, that's what we'll recommend.
In many cases, we recommend retailers and products that offer us no affiliate commission at all (such as SGAmmo, which has no formal affiliate program) — because they consistently offer the best prices and service.
Where Affiliate Links Appear
Affiliate links may appear in the following locations on BulkAmmoFinder:
- Product recommendations within blog posts and buyer's guides
- "Check Price" or "See Deal" buttons on deal pages
- Retailer review pages
- Price comparison tables
- Email newsletter deal recommendations
On every page where affiliate links appear, you will find a disclosure notice near or before the affiliate links. This disclosure is required by the Federal Trade Commission (FTC) and we take it seriously.
FTC Compliance
This disclosure is made in accordance with the Federal Trade Commission's guidelines on endorsements and testimonials (16 CFR Part 255). The FTC requires that material connections between advertisers and endorsers be clearly disclosed.
Questions?
If you have any questions about our affiliate relationships, how they work, or how they affect our content, please contact us. We're happy to explain.